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A loaded barbell. The kind our South London based sports marketing team loves to lift.

CG CREATIVE.

CONTENT MARKETING FOR FITNESS, SPORTS AND WELLNESS BRANDS

CG Creative is a South London-based sports marketing and content agency with a passion for all things fitness. Discover how we can help your business reach and engage an active audience.

OUR MISSION

It's not exactly a closely kept secret that a daily dose of exercise boosts self-esteem, reduces stress and combats disease. Everyone needs it in their lives.

 

We believe in inspiring and empowering everyone to achieve their exercise goals, from the guy getting off the couch to run 5k for the first time in a decade to the athlete on her way to crushing an international CrossFit competition. 

 

The role we play is a small but important one: we lend our content marketing expertise to fitness, sports and wellness brands to help them communicate their knowledge, products and services to the right audiences. And we take pride in creating content that's surprising, entertaining and unique.

An athlete getting ready to exercise with kettlebells. We help brands reach customers like him.
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OUR EXPERTISE

Our business name comes from founder Christopher Gibbons, a keen runner and CrossFitter who has spent 15 years working on high-profile digital campaigns for some of the biggest brands in sport.

 

He's written editorial for the likes of Four Four Two, planned running shoe drops for Adidas, managed an award-winning email campaign for BT Sport (sent to 2 million customers each week) and plenty more besides.

 

With support from a small, agile and friendly team of sports and fitness content specialists, CG Creative is ready to tackle any project – whether it’s a quick-response brief or a multi-year campaign.

A sunset trail run. Just the kind of thing CG Creative founder Chris loves doing.
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OUR SERVICES

Here's how we can help your business:

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A CrossFit gym. The kind of business we provide marketing services for.

SEO AND WEB

We’ll help your brand find its audience with attention-grabbing fitness articles optimised for search engines. We'll analyse the opportunities and create engaging posts that attract the right people to your website, then keep them coming back for more.

OUR WORK

In 2022 we launched Metcons Memes Miles, a hub of athlete training tips, expert advice, workout playlists, inspiration and lots of gym memes (because we spend hours scrolling though them anyway). Our vision is to become the web’s top resource for athletes who like CrossFit and running. Watch this space!

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An athlete is stretching after a run. She's the kind of athlete we help fitness businesses reach through content.

OUR PLEDGE

We work with businesses that we believe in, which means we’re rooting for them to succeed.


Because of that we pull out all the stops to add value where it’s needed. We like to build relationships based on honesty and trust, so we’ll never try to sell you something your business doesn't need.

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CONTACT US

We’re based in South London, a few javelin throws from Tooting Bec Athletics Track and Lido (where you’ll occasionally find us doing laps).


If you’d like to speak about your business, drop us a line using this form. We’ll try and get back to you right away. 

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